Described by some as digital hoarding, the virtual pinboard known as Pinterest is picking up steam. Fast!
Experian’s “2012 Digital Marketer: Benchmark and Trend Report” says that social networking is at new highs, with 91% of adults using social media regularly. The Experian report says that Pinterest’s traffic surged 50% between February and January of this year. That type of growth by itself is just stunning. Consider the fact that it has already overtaken existing sites like Tumblr, Google+, and LinkedIn for visits in February, and it looks like Pinterest is quite the network.
Pinterest attracted 17.8 million unique visitors from the U.S. alone with users spending an average of 89 minutes per month on site. The site still has a long way to go to compare to Facebook whose users spend about 405 minutes per month on site.
Checkout my boards here: http://pinterest.com/jmac303/
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